Clara Charron

Clara Charron is a music industry writer and songwriter from Ottawa, Canada. Her blog, Pop of Colour, focuses on providing business and marketing insights to bands and artists in unconventional ways. Her words have been featured in Follow Magazine (Australia, March 2017), Ear To The Ground (USA, March 2017), When The Horn Blows (UK, January 2017), and in the Ottawa Music Industry Coalition’s newsletter (Canada, November 2016). Clara is a proud member of the Ottawa Music Industry Coalition and is currently studying Music Industry Arts at Algonquin College.
Clara will be conducting a workshop at the Ottawa Grassroots Festival on Sunday April 23 at 11 AM. The workshop is called “Social Media for Music: a guide to setting up, creating content for, building engagement on and creating fans (and sales!) from Facebook, Twitter, Instagram, and Mailing Lists” . Her presentation will be 50 minutes
This workshop is suitable for just about everyone with an interest in using social media.She will start from the very basics of why you should set an account up, to content ideas that even social media savvy people might find interesting – all while treating her audience like the intelligent and talented artists they are. Another idea she is considering for this workshop is to live-stream it on Facebook, so that people who can’t make the workshop can tune in and watch, and participants in the room can replay the video too, from home afterwards.